Company Description:
Siblux specializes in the design, production, and construction of glued laminated timber houses, as well as the manufacturing and installation of elite wooden windows with modern double glazing. The company holds numerous awards and certifications that validate the high quality of its products. Siblux also maintains a significant presence in major cities across the country through exhibition showrooms, highlighting its serious approach to brand promotion.
SEO Work Processes
- Keyword and Competitor Analysis:
The initial phase involved a thorough evaluation of keywords and a competitor analysis in the field of glued laminated timber house construction and elite wooden window manufacturing. Utilizing SEO analysis tools, we identified both high-traffic and long-tail keywords that could attract the target audience. A comparative analysis of competitor websites allowed us to pinpoint their strengths and weaknesses, laying the groundwork for our promotional strategy.
- Semantic Core Development:
Based on the conducted analysis, a semantic core was developed that included key phrases such as “glued laminated timber house construction,” “elite wooden windows,” “double-glazed window manufacturing,” and others. This core served as the foundation for the subsequent mapping of the website’s structure and content creation. - Mapping:
The website structure was organized as follows:- Home Page
- About Us
- Representatives
- Products and Services
- Wooden Euro Windows
- Window Manufacturing
- Window Installation
- Window Materials
- Hardware
- Wooden Houses
- Glued Laminated Timber Houses
- Glued Timber
- Double Glazing
- Wooden Window Design
- Our Projects
- Our Properties
- Exhibitions
- Blog
- Contact Us
- Advantages
- Galleries
This mapping ensured a logical distribution of information and facilitated user navigation across the site.
- Content Writing:
SEO-optimized texts were created based on the semantic core and website structure. Each section contained unique content that emphasized key phrases, contributing to improved visibility in search engines. The texts were tailored to the target audience and included information on the benefits of glued laminated timber, the window manufacturing process, and other relevant aspects. - Design and Redesign:
The initial design of the website was developed with contemporary trends in mind. After two years, a redesign was implemented to enhance user experience and visual appeal. The website was built on Drupal, HTML, CSS, and PHP platforms, ensuring high functionality and responsiveness.
SEO and PPC Campaign Results
SEO Performance:
- Organic Traffic Growth: +50%
- Organic Sessions: +25%
- Overall Sessions: +30%
- Keyword Visibility: +800 (increase of over 800 keywords in Google rankings)
- Top 5 Keywords Performance: +40%
- Impressions Growth: +15%
- Click Growth: +12%
- New Users: +60%
- Returning Users: +30%
PPC Campaign Performance:
- Click Growth: +40%
- Conversion Growth: +90%
- Average Cost-Per-Click (CPC): -10%
- Cost-Per-Conversion: -25%
- Click-Through Rate (CTR): +120%
- Conversion Rate: +80%
Conclusion
Working with Siblux has led to significant achievements in SEO and PPC, increasing the company’s visibility in search engines and attracting a new audience. Continuous analysis and adaptation of strategies contributed to sustainable growth and the strengthening of Siblux’s market position.
Questions and answers about Siblux: design, production and construction of houses from glued laminated timber
1. What technological processes are utilized in the production of glued laminated timber houses at Siblux?
The manufacturing process involves high-pressure multi-layer adhesion using advanced adhesive compositions that ensure superior fiber bonding. Kiln-drying technology minimizes residual moisture, mitigating the risk of deformation and enhancing the structural integrity of construction components.
2. What are the advantages of building glued laminated timber houses compared to traditional materials?
Houses constructed with this technology exhibit exceptional bio-resistance and durability against atmospheric exposure due to the low hygroscopicity of the laminated wood mass. The multi-layer lamination technique significantly reduces the likelihood of cracking, while the high load-bearing capacity of the structures allows for large-span designs without intermediate supports.
3. What architectural solutions are available when designing glued laminated timber houses?
Siblux offers a diverse range of architectural concepts, from classic Scandinavian structures to contemporary high-tech designs featuring panoramic glazing. The application of precision milling and factory pre-fitting of components eliminates geometric deviations, expediting the assembly process.
4. How environmentally friendly are glued laminated timber houses?
The materials used in construction comply with stringent environmental standards. Glued laminated timber is produced without the use of formaldehyde-based compounds, ensuring a safe indoor microclimate. Natural wood possesses inherent humidity-regulating properties, fostering a comfortable living environment.
5. What are the thermophysical properties of glued laminated timber houses?
Due to its multi-layered composition, laminated wood exhibits low thermal conductivity, effectively minimizing heat loss. The implementation of energy-efficient technologies in Siblux’s window systems (double- and triple-glazed insulating glass units) further enhances thermal insulation, reducing energy consumption during colder seasons.
6. What are the key stages in the construction process of a glued laminated timber house?
The construction process comprises several critical phases:
- Architectural and Engineering Design – Development of a project plan adhering to regulatory building codes.
- Manufacturing of Structural Components – Precision machining of timber beams with integrated fastening joints.
- Foundation Works – Selection of an appropriate foundation based on the site’s geotechnical conditions.
- Structural Assembly – Rapid construction enabled by factory-processed prefabricated elements.
- Finishing and Interior Work – Final adaptation of both the exterior and interior to align with the design specifications.
7. In which regions does Siblux offer its construction services?
The company executes projects across the entire territory of Russia, customizing structural solutions to accommodate the climatic conditions of specific regions.
8. What is the longevity of glued laminated timber houses?
Due to the high material density and minimal internal stress, the lifespan of such houses exceeds 100 years, provided that recommended maintenance protocols are followed.
9. How long does it take to construct a glued laminated timber house?
The average construction timeline ranges from 3 to 6 months, depending on the complexity of the architectural design and prevailing weather conditions at the construction site.
10. What quality certifications validate the reliability of Siblux products?
All products comply with GOST and international quality standards (ISO 9001), as verified by corresponding certification documentation.
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